Ricoh's Medium-Term Management Strategy

Ricoh’s Medium-Term
Management Strategy
March 15, 2005
Masamitsu Sakurai
President and CEO
Ricoh Company, Ltd.
Agenda
- 14th Mid-Term Plan Review
- 15th Mid-Term Plan Outline
2
2003年度 方針発表
1
14th Mid-Term Plan Review
3
Mid-Term Management Strategy Outline
Sales
(¥Bil)
Net
Profit
(¥Bil)
Sales
1,500
1,000
Net
Profit
500
50
0
FY97/3
FY98/3
FY99/3
FY99/3
FY01/3
FY02/3
FY03/3
CS Management
Business Structure Reform
Reinforcement of
Digital products Lineup
Reinforcement of MFP Lineup
Main Business Strategies
i. B to C Transition
ii. High-speed Machine Sales Expansion
iii. Solution Business
Overseas Business Strengthening
*B to C Transition: Black/white to color transition
*MFP: Multifunction Printer
*CS: Customer Satisfaction
3Q
forecast
Contribute to
productivity
improvement
and knowledge
creation for
individuals working
anytime,
anywhere
Further Reinforcement
of Technology
Company-wide Structural Reform
2003年度 方針発表
FY05/3
14th Plan
13th Plan
12th Plan
FY04/3
4
2
Business Structure Reform
Review of Main Strategies
Strategy
Deployment
Results
Color ratio increased
B to C
Transition
- Color Line-up
Strengthening
- Strong Engine Launch
High-speed
Machine
Expansion
- Ricoh Printing Systems
Consolidation
- Sales Strengthening
High-speed machine
share gained
Solution
Business
- Solution Platform Offering
- Customizing Ability
Strengthening
- One stop, Total solution
Major account deal
expanding
(FY02/3) (FY05/3 Q3)
Japan
18%
34%
Overseas 7%
29%
5
Business Structure Reform
Sales Category Potion Change
(Billion yen)
2,000
Other
Other Businesses
Businesses
1,500
Network System
Solutions
1,000
20.8%
33.0%
49.2%
Network I/O
Systems
500
Imaging
Imaging Solutions
Solutions
0
FY99/3
FY02/3
FY05/3
(Forecast)
6
2003年度 方針発表
3
15th Mid-Term Plan Outline
(FY06/3 – FY08/3)
7
Group Vision
Winner in the 21st Century
- Carry out all our activities based on “Customer driven” and highly
appreciated by the customers.
- Provide new value with the customers continuously, and establish rock
steady relationship, and as a result we are continuing our growth and
development.
- Ricoh-like values should be clearly recognized by stakeholders, and the
Ricoh brand globally established.
1. World No.1 Product
Customer
2. Solid Relationship with Customers
Employee
3. Vital and Motivated Culture
Shareholder 4. Performance Excellence
Society
2003年度 方針発表
5. Responsible Action as a Corporate Citizen
Corporate Value
Increasing
Customer
8
4
MFP/LP/IJ Market
(2004-2007)
*Hardware & consumables total
Market size
IJP/MFP
B/W
MFP
B/W
LP
Color MFP
Color LP
’04-’07
CAGR
- B/W market is matured, but market is huge and steady
- Color market has a great opportunity to grow
9
Market Environment (Customer)
Customer Needs
- One Stop Service, Total Solution
- IT System Downsizing
- Colorization
- Available anytime, anywhere
10
2003年度 方針発表
5
Market Environment (Competitor)
Tough Competition
- Colorization Strengthening
- Focusing Market
- Low Pricing
- Solution Offerings
11
Ricoh’s Core Competence
Environmental
Change
Customer Needs
Tough Competition
We have opportunities to enlarge
our revenue base!
Core Competence
& Strength
Full-line Product Range
Customer Contact (sales/service)
Imaging Technology
Solution Capability
Image Processing & Data
Processing Integration Technology
Global Presence
Human Resources/Financial Power
2003年度 方針発表
12
6
Growth Strategy
Society
Market
Economy
Innovation
Competitors
Ricoh's Core Competence
Growth Strategy
13
Financial Target
Sales(Billion Yen)
2,500
FY08/3
FY08/3 Target:
Target: Sales
Sales 2,300.0
2,300.0 Billion
Billion Yen
Yen
OP
OP margin
margin over
over 10%
10%
OP Margin (%)
12.0
10.0
2,000
8.0
1,500
6.0
1,000
4.0
500
0
(Billion Yen)
Sales
OP
Net Profit
EPS
ROA
2003年度 方針発表
2.0
0.0
FY02/3 (Result)
1,672.3
129.6
61.6
88.27yen
6.4%
FY05/3 (Forecast)
1,815.0
147.0
85.0
105.07yen
7.4%
FY08/3 (Target)
2,300.0
235.0
137.0
186.41yen
11.0%
14
7
Target Areas
Printing
Existing Area
New Area
- Downsized host Printing
- GELJET printer
- Print On Demand, etc
- Office Color
- Solutions
- OEM
Growth
Opportunities
Industry
Business
Emerging
Market
- China
- Other areas
- Existing business
- New business
15
Growth Strategy Structure
Industry
Others
GJ
Growth Core
Selection and Concentration
Technology
High-efficient
Management
LP
Profit Engine
Positive Investment
for Growth Areas
Creating
Customer
Value
Solutions
Sales and Profit Expansion
Office
MFP
Differentiation
Ultra Low-cost Operation
Efficient Capital Usage
Structural
Reform
16
2003年度 方針発表
8
Strategy by Segments
Office
- Renewal of Color Line-up
MFP
- Improving Profitability by Solution Business
LP&GJ - Enter High-end Production Printing Business
- Low-end Products Strengthening
Industry - Selection and Concentration
- Positive Investment for Growth Areas
Management
- Core Process Reform (e.g. SCM)
- R&D Site Optimization
17
Technologies for Growth Strategy
MFP
LP
GJ
Solution Platform
Strong Engine
GELJET
Technology
Industry
Key Devices
Key Modules
etc
Environmental Technology
Security
Strategic Technology
18
2003年度 方針発表
9
Toward New Growth Stage
Investment for Growth
- Acceleration of Colorization
- R&D Strengthening
- Selection and Concentration
- Structural Reform
Profit
Contribution
Precedent
Investment
Growth Engines
Precedent
Investment
FY03/3
FY04/3
Cash Creation
FY05/3
-
FY06/3
Investment for Growth
MFP (profit engine)
LP (growth core)
GJ (growth core)
Industry (selection &
concentration)
FY07/3
FY08/3
New Growth Stage
19
At the End
FY08/3 Target
Sales
2,300.0 Billion Yen
Net Profit 137.0 Billion Yen
Corporate Value Increasing
20
2003年度 方針発表
10
The Company bases the estimates above on
information currently available to management,
which involves risks and uncertainties that
could cause actual results to differ materially
from those projected.
2003年度 方針発表
11